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Privacy Policy

Our privacy policy and how we use your data

1. Introduction

Trust SEO ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our Service, which provides verified Google Search Console data visualization and SEO leaderboard services.

By using our Service, you consent to the data practices described in this policy. If you do not agree with the data practices described, please do not use our Service.

2. Information We Collect

2.1 Account Information

When you create an account, we collect:

  • Email address
  • Name (if provided)
  • Account preferences and settings

2.2 Google Search Console Data

When you connect your Google Search Console account via OAuth 2.0, we access and store:

  • Site verification information
  • Search performance metrics (clicks, impressions, CTR, position)
  • Site URLs and basic site information
  • OAuth access tokens and refresh tokens (encrypted)

We only access data you explicitly authorize through the Google OAuth consent screen. We do not access your Google account password or other Google services.

2.3 Usage Data

We automatically collect information about how you interact with our Service:

  • IP address and browser type
  • Pages visited and features used
  • Time and date of access
  • Device information

2.4 Cookies and Tracking Technologies

We use cookies and similar tracking technologies to track activity on our Service. See our Cookie Policy for detailed information.

3. How We Use Your Information

We use the collected information for:

  • Providing and maintaining the Service
  • Displaying your site's verified GSC metrics on leaderboards
  • Calculating proprietary SEO metrics (TrustSEO Score, Momentum, Efficiency, Footprint)
  • Ranking sites in appropriate leagues (Rising, Growth, Authority)
  • Updating leaderboard data daily from your GSC account
  • Communicating with you about your account and the Service
  • Improving and optimizing the Service
  • Detecting and preventing fraud or abuse
  • Complying with legal obligations

4. Data Sharing and Disclosure

4.1 Public Leaderboard

Your site's verified GSC metrics are displayed on public leaderboards, including:

  • Site name and URL
  • Aggregated SEO metrics (clicks, impressions, CTR, position)
  • Proprietary scores (TrustSEO Score, Momentum, Efficiency, Footprint)
  • League classification and rankings

We do not display sensitive information such as specific search queries, individual page URLs, or personal account details.

4.2 Service Providers

We may share your information with third-party service providers who perform services on our behalf:

  • Cloud hosting and infrastructure providers
  • Analytics and monitoring services
  • Email service providers
  • Payment processors (if applicable)

These providers are contractually obligated to protect your information and use it only for specified purposes.

4.3 Legal Requirements

We may disclose your information if required by law or in response to valid requests by public authorities.

5. Data Security

We implement appropriate technical and organizational measures to protect your information:

  • OAuth 2.0 authentication for GSC access
  • Encryption of access tokens and sensitive data
  • Secure HTTPS connections
  • Regular security assessments and updates
  • Access controls and authentication

However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

6. Your Rights and Choices

You have the right to:

  • Access your personal information
  • Correct inaccurate information
  • Request deletion of your account and data
  • Disconnect your Google Search Console account
  • Opt-out of certain data collection
  • Export your data

To exercise these rights, contact us through our support channels or use the account settings in the Service.

7. Data Retention

We retain your information for as long as necessary to provide the Service and fulfill the purposes outlined in this policy:

  • Account information: Until account deletion
  • GSC data: While your account is active and GSC is connected
  • Leaderboard data: May be retained in aggregated form after disconnection
  • Usage data: Typically retained for up to 2 years

When you disconnect your GSC account or delete your account, your site will be removed from public leaderboards, but aggregated historical data may be retained for analytical purposes.

8. Children's Privacy

Our Service is not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If you become aware that a child has provided us with personal information, please contact us immediately.

9. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. These countries may have data protection laws that differ from those in your country. By using our Service, you consent to the transfer of your information to these countries.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new policy on this page and updating the "Last updated" date. We encourage you to review this policy periodically.

11. Contact Us

If you have questions or concerns about this Privacy Policy or our data practices, please contact us through our contact page or support channels.

Last updated: 2/26/2026